Type resources for designers and brand owners

Featured article.

Monotype's font pairing tool is shown, displaying a serif and sans serif font paired together.

Have you ever cooked a meal at home and been delighted to find the perfect ingredient to complement your recipe? Maybe you forgot you had cilantro, crushed peanuts, or lemon juice, and it’s just the thing you needed to elevate your dish.

What’s new.

Monotype’s company desktop license empowers cloud access to brand fonts.

Long gone are the days of zipping up folders of font files and sharing them across your organization, or even messier, embedding fonts in documents in the cloud in hopes that the design remains intact. We recently announced an expanded set of licensing rights which allows all employees within an organization to access Commercial Production Fonts in their desktop environments. 

Creative Characters S2 E8: Andrew Krivine and Michael Worthington.

This week we’re welcoming Andrew Krivine, author and punk rock collector, alongside Michael Worthington, faculty at CalArts and co-founder of Counterspace. The creative duo is here to tell the tale of how they co-created the largest exhibition of punk and new wave graphics ever shown on the West Coast.   

Monotype x Limerick.

Over the past four years, we’ve been lucky to forge a reciprocal partnership with the Limerick School of Art & Design / TUS in Ireland. Both Creative Type Directors Tom Foley and Emilios Theofanous have now participated in workshops and modules at the leading fine art, design and creative media school. This year’s students were asked to write a message platform for one typeface and build a marketing plan and design assets to promote it in digital or print media.  

Font resources for brands.

5 rebrands that used type to transform their sector.

Rebranding a business is not for the faint of heart. It’s an enormous operation that requires significant time and investment while offering the possibility of totally revitalizing a brand.

How to find a legible font.

Legibility is a crucial consideration when trying to choose a font for your project. Here’s how to find a legible font that will be easy on the eyes for your readers and customers.

The 4 most important considerations when choosing a font for website or app launches.

Launching a website or app? Your font choice is key to your success. Here’s how to assess the legibility, consistency, performance, and longevity of your font choice.

Inspiration.

4 popular book cover design trends in 2023.

In this article, get a peek at recent and upcoming book releases in a variety of genres to get a sense of what typography styles are trending in publishing right now. This post is a guest piece from our friends at Reedsy, a website that connects authors with publishing professionals.

7 Typographic rebrands that worked wonders.

Today’s brands must keep up with a fast-paced digital world and navigate a “new normal” that’s still emerging from the worst of the pandemic. The last few years shifted everyone’s digital expectations, how brands operate, and in some cases, impacted their business models. Moreover, issues like biodiversity, sustainability, diversity and equity, and brand activism are all booming. So how does this all impact brand building? These macro shifts are greatly influencing how companies position themselves, the services they offer, and how they communicate with their customers.

All reources.

Fonts: The underrated political campaign staffer.

There’s more to a political campaign than ideology. Fonts and design play a crucial role in conveying a candidate’s personality (or lack thereof), perspective, and potential.

Just how neutral is Helvetica?

In many ways the idea that Helvetica is a ‘neutral’ typeface has become a self-fulfilling prophecy. That’s not to say it isn’t, but the neutrality narrative is only half the story.

Enjoyable discomfort: The many points of view of Ambiguity.

Ambiguity, from Charles Nix, offers a chance to pause for thought, question the state of affairs, and indulge in a little bit of enjoyable discomfort.

Inside Santander’s new custom font from Monotype.

Juan Erquicia, Group Brand Manager at Santander, discusses the hurdles his brand faced heading into its rebrand, and how a custom font from Monotype helped solve those challenges.

How financial institutions can deliver a seamless experience to their customers.

Fonts play an important role in delivering a smooth experience to financial customers, and also help financial institutions keep up with evolving expectations.

Behind the font: Jessica McCarty of Magpie Paper Works.

Behind the Font highlights the people and process behind the fonts you love and use. This installment features Jessica McCarty, founder of Magpie Paper Works and Rare Bird Fonts.

Meet the 2019 Beatrice Warde Scholarship recipient: Blossom Liu.

Ever year, Monotype and the Type Director’s Club (TDC) award the Beatrice Warde Scholarship to a young woman entering the design industry. This year’s winner is Blossom Liu from ArtCenter College of Design in Pasadena, California.

Behind the font: Carl Crossgrove of the Monotype Studio.

Behind the font highlights the people and process behind the fonts you love and use. This installment features Carl Crossgrove of the Monotype Studio.

Mobile or bust: Why forward-thinking retailers are prioritizing the mobile experience.

Retail customers are scattered across a wide range of touchpoints and react with them all interchangeably. However, they’re all linked through the mobile experience.