Case studies23 articles
See how we helped Duolingo find its voice (and its wings) with a custom brand font.
MotoGP™ is the top division of the FIM Road Racing World Championship Grand Prix. It’s the oldest motorsports championship (racing since 1949) and visits a total of 16 countries across four continents every season.
As it grew and expanded into new regions, Orange found that its font capabilities were not keeping up. Support for new languages was inconsistent, different teams were using different licenses and fonts, and there was concern about degrading brand recognition and license infringement.
The city of Dubai partnered with Microsoft and Monotype to create a typeface that reflects Dubai’s energetic nature in both Latin and Arabic.
Partnering with Interbrand and Monotype, Santander redesigned its brand to become more modern, more digital and more in tune with a new generation of consumers.
Corporate typeface helps a timeless railway company now and into the future.
A custom version of Proxima Nova will streamline Royal Caribbean’s digital presence for clear and confident communication with Chinese customers.
Monotype’s brand refresh needed to achieve the same consistency of communication that it champions for its customers. But what’s the answer when you’re a type foundry with literally tens of thousands of fonts to choose from, and multiple products and services to design for?
Monotype’s Terrance Weinzierl helped software company SAP to develop a typeface for SAP Fiori, for which SAP won a Red Dot Award in 2015. It was important that the design of the typeface works well in text-based UI environments without compromising on personality. The new typeface, called 72, has won a 2017 Red Dot Award.
When your business is the printed word, your use of type is serious business. From the introduction of the Times New Roman® typeface in 1932 through to its Times Modern fonts today, The Times newspaper’s use of type has been a critical and iconic aspect of its brand.
Monotype and Lippincott worked closely with Southwest Airlines to craft an authentic typographic voice that formed the center of a fresh new identity.
Monotype worked with noted illustrator Sir Quentin Blake and his team to recreate his handwriting as a bespoke typeface.
Monotype designer Terrance Weinzierl delivered a taste of modern Americana to Domino’s, with his modular, multi-weight Pizza Press typeface.
One of the best rebrands of 2016, the new Premier League identity features a typeface that performs confidently from screens and jerseys to TV and league tables.
A typeface five years in the making, Google Noto spans more than 100 writing systems, 800 languages, and hundreds of thousands of characters for users worldwide.