Type resources for designers and brand owners

Featured article.

Monotype's font pairing tool is shown, displaying a serif and sans serif font paired together.

Have you ever cooked a meal at home and been delighted to find the perfect ingredient to complement your recipe? Maybe you forgot you had cilantro, crushed peanuts, or lemon juice, and it’s just the thing you needed to elevate your dish.

What’s new.

Monotype’s company desktop license empowers cloud access to brand fonts.

Long gone are the days of zipping up folders of font files and sharing them across your organization, or even messier, embedding fonts in documents in the cloud in hopes that the design remains intact. We recently announced an expanded set of licensing rights which allows all employees within an organization to access Commercial Production Fonts in their desktop environments. 

Creative Characters S2 E8: Andrew Krivine and Michael Worthington.

This week we’re welcoming Andrew Krivine, author and punk rock collector, alongside Michael Worthington, faculty at CalArts and co-founder of Counterspace. The creative duo is here to tell the tale of how they co-created the largest exhibition of punk and new wave graphics ever shown on the West Coast.   

Monotype x Limerick.

Over the past four years, we’ve been lucky to forge a reciprocal partnership with the Limerick School of Art & Design / TUS in Ireland. Both Creative Type Directors Tom Foley and Emilios Theofanous have now participated in workshops and modules at the leading fine art, design and creative media school. This year’s students were asked to write a message platform for one typeface and build a marketing plan and design assets to promote it in digital or print media.  

Font resources for brands.

5 rebrands that used type to transform their sector.

Rebranding a business is not for the faint of heart. It’s an enormous operation that requires significant time and investment while offering the possibility of totally revitalizing a brand.

How to find a legible font.

Legibility is a crucial consideration when trying to choose a font for your project. Here’s how to find a legible font that will be easy on the eyes for your readers and customers.

The 4 most important considerations when choosing a font for website or app launches.

Launching a website or app? Your font choice is key to your success. Here’s how to assess the legibility, consistency, performance, and longevity of your font choice.

Inspiration.

4 popular book cover design trends in 2023.

In this article, get a peek at recent and upcoming book releases in a variety of genres to get a sense of what typography styles are trending in publishing right now. This post is a guest piece from our friends at Reedsy, a website that connects authors with publishing professionals.

7 Typographic rebrands that worked wonders.

Today’s brands must keep up with a fast-paced digital world and navigate a “new normal” that’s still emerging from the worst of the pandemic. The last few years shifted everyone’s digital expectations, how brands operate, and in some cases, impacted their business models. Moreover, issues like biodiversity, sustainability, diversity and equity, and brand activism are all booming. So how does this all impact brand building? These macro shifts are greatly influencing how companies position themselves, the services they offer, and how they communicate with their customers.

All reources.

Creative Characters S2 E10: Sarah Boris – On the power of defining yourself as a creative.

Today, we’re welcoming Sarah Boris, a London-based artist who runs her own creative studio. Creativity seems to be in her DNA. Tune in as Sarah talks about her experiences working in-house versus running an independent creative studio, the power of titles, and her interest in pop art.

Creative Characters S2 E9: Nathan Lance – How to build an (authentic) sustainable brand.

This week’s guest is passionate about designing for change. We’re welcoming Nathan Lance, creative director at Leap, a B Corp certified design agency in Truro, England. Nathan is here to spill the tea on eco-friendly design, sustainability, and brand transparency.

Creative Characters S2 E8: Andrew Krivine and Michael Worthington.

This week we’re welcoming Andrew Krivine, author and punk rock collector, alongside Michael Worthington, faculty at CalArts and co-founder of Counterspace. The creative duo is here to tell the tale of how they co-created the largest exhibition of punk and new wave graphics ever shown on the West Coast.   

Design with PRIDE: Celebrating inclusivity with NYC Pride.

Can you have a movement without a typeface? Uncover the story behind the NYC Pride rebrand, it’s mission to inspire, and learn how such an iconic typeface plays a fundamental role for their event.

Creative Characters S2 E7: Cristina Pandol.

This week we’re joined by award-winning creative Cristina Pandol, VP Creative at Westbrook Media, an entertainment company founded by Will Smith and Jada Pinkett Smith. Tune in as our own Bill Connolly talks to Cristina about her experiences as a creative from growing up multi-cultural to her short-lived allergy to entertainment. Listen until the end to hear their favorite advertisements.

[Webinar] Finding your voice: How to choose the right typeface.

The right typeface for your design can truly set you apart, yet there are hundreds of thousands of fonts, and each is crafted distinctively. So how do you know you found the right one?

In search of a sustainable NFT: Why we chose the Avalanche blockchain for our NFT projects.

It’s no secret that the environmental impact of minting, bidding, and selling NFTs is significant. Environmental considerations were at the top of our priority list as we began exploring this through our partnership with KnownUnknown and eventually led us to select Avalanche as our NFT platform. Read on to learn more.

Creative Characters S2 E6: Juan Villanueva.

This week’s episode features the first ever guest from Monotype, our very own Juan Villanueva, a senior type designer on the studio team. Outside of the work he does designing typefaces for clients like M&M’s, Tencent and Google, Juan leads a busy life as an educator and active member of the design community in NYC. Listen to the episode for more.

[Webinar]: The science behind the emotional impact of type.

Can fonts influence our response to taglines and slogans? Can they encourage us to perceive a company logo in a more positive way? Do they really build trust between brands and consumers? Watch our webinar to learn more.