If you’ve hung around any type designers lately (and maybe even some graphic designers), you’ve likely heard of variable fonts. You might not know exactly what they are (more on that shortly) or what they do, but you’ve likely gathered that the design community is pretty excited about them.
You’ve also probably heard that they aren’t quite … ready. That they’re mostly just experimental, a fun toy and nothing more.
Modern brands are not static, stationary objects. Today’s brands need to be agile and adaptable, permanently poised to respond to shifts in consumer expectations, emerging technology, and opportunities in other regions and languages.
Monotype’s brand refresh needed to achieve the same consistency of communication that it champions for its customers. But what’s the answer when you’re a type foundry with literally tens of thousands of fonts to choose from, and multiple products and services to design for?
Behind the font highlights the people and process behind the fonts you love and use. This installment features Carl Crossgrove of the Monotype Studio.
Typeface design is a mysterious business. While most people are acquainted with the dropdown menu in Word or a website like MyFonts, not everyone realizes there’s a host of independent designers and foundries all quietly making their contribution to visual culture.
Font licensing, simplified.
Font licensing doesn’t have to be complicated. Here’s everything you need to know about font licenses: What they are, how they work, and why you need them.
Speaking at Typographics 2017, Director of Design Hilary Greenbaum explained how typography helps the museum keep the focus on its art.
As new marketing strategies come and go, email remains one of the most effective ways brands can reach their customers. Here's how web fonts can help.
Each element of your typography strategy has a role in streamlining your workflow and helping your designers produce higher quality work on deadline.
This episode features Marina Willer of Pentagram and Nadine Chahine of Monotype. A 30-minute dose of fascinating dialogue about the business of creativity
What are the major challenges facing CMOs? Together with The Future Laboratory, we identified a number of ways that CMOs must adapt for future success.
On November 7, Monotype hosted our second Brand Talks in Paris to explore the ways brands are impacted by both social and economic changes and how they can evolve. A few years ago, brands did not have the same considerations, but they now must keep pace with major issues such as environmental concerns, changing societal expectations, and new ways of engaging with the audience.
An amazing line up of 60 speakers will take the stage at TYPO Berlin to explore how they use digital tools creatively and how to overcome digital distractions.
Theo Inglis chats with graphic designer, writer, lecturer, editor and publisher, Adrian Shaughnessy, about his love of design, vinyl and album art.